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E-Commerce: Application and Technology

Description:
The combination of growth in the commercial utilization of the Internet, the rapid changes in technology, and the complexity of management has expanded the scope of the duties of business managers. This covers all aspects of electronic commerce: the World Wide Web, Internet, Intranet, Extranet, advertising and marketing, Web 2.0, XML, etc. It helps managers implement electronic commerce in their organization. It also addresses steps to move business online, e-commerce strategies, and the concerns of business managers such as security concerns.

Topics Covered:

  • The Growth of Electronic Commerce
  • What Is Electronic Commerce?
  • World Wide Web and Electronic Commerce
  • Intranet and Extranet
  • Marketing and Advertising
  • Online Payments, Electronic Data Interchange and XML
  • Legal, Ethical, Tax Issues and Assurance Services
  • Establishing a Presence on the Web and Business Online Strategies

Category: Computer Science

 

Delivery Method: Online

 

Level: Overview

 

Prerequisites: None

 

Passing Score: 70%

 

NASBA: Yes QAS Self Study

 

Author: Delta Publishing

 

ABOUT THE SUBJECT MATTER EXPERT:
Dr. Jae K. Shim is Professor of Business at California State University, Long Beach,
California. Dr. Shim received his MBA and Ph.D. degrees from the University of California at Berkeley (Haas School of Business.) He has co-authored over 50 professional business books and has been a consultant to commercial and nonprofit organizations for over 30 years.


Price: 54.00

 

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